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CustomerLabs Conversion Tracking for WooCommerce

CustomerLabs Conversion Tracking for WooCommerce

作者: clabsvishnuprasad
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説明

CustomerLabs Conversion Tracking for WooCommerce is the ultimate WooCommerce conversion tracking solution for tracking conversion events, ecommerce events, and sending data to marketing platforms like Google Ads, Meta Ads, and GA4.

Looking for WooCommerce conversion tracking? CustomerLabs helps you track WooCommerce events automatically – add to cart, purchases, checkouts – and sync conversion data to any ad platform without writing a single line of code.

This WooCommerce tracking plugin goes beyond basic conversion tracking and establishes a powerful, reliable connection between your WooCommerce store and advertising platforms for accurate conversion tracking and better ROAS.

🔒 Enhanced Security: Version 1.9.2+ includes comprehensive security improvements with CSRF protection, enhanced access controls, and secure cookie handling to ensure your conversion tracking data is protected.

Automatic WooCommerce Conversion Tracking & Event Tracking

With CustomerLabs conversion tracking plugin, automatically track WooCommerce conversion events including:
* Add to cart
* Remove from cart
* Product viewed
* Category viewed
* Checkout made
* Purchased

You can also track custom WooCommerce events and WordPress events as per your choice with ease! {Get on a free demo call to know more}

Key Features – WooCommerce Conversion Tracking by CustomerLabs:

  • WooCommerce Conversion Tracking – Track all conversion events automatically without signal loss
  • Google Ads Conversion Tracking – Setup Google Ads conversion tracking with Enhanced Conversions in clicks
  • Meta Conversions API – Seamless Meta pixel integration & Facebook Ads conversion tracking via Conversions API
  • GA4 Conversion Tracking – Integrate GA4 easily using Google Measurement Protocol for WooCommerce
  • 1P Domain Tracking – First-party cookie tracking for accurate conversion data
  • Google Consent Mode v2 – Full compliance with consent management
  • WooCommerce Event Tracking – Track products viewed, category viewed, add to cart, remove from cart, purchases, checkouts automatically
  • No Code Required – Setup conversion tracking without technical knowledge
  • Enhanced Conversions – Advanced identity resolution for better conversion tracking accuracy
  • Custom Audience Segmentation – Boost personalization with detailed customer data
  • Server-Side Tracking – Reliable conversion tracking even with ad blockers
  • BigQuery Integration – Sync WooCommerce conversion data for detailed analysis
  • Email Marketing & WhatsApp – Connect your favorite marketing platforms
  • Security First – CSRF protection and secure cookie handling for safe conversion tracking

Benefits of CustomerLabs WooCommerce Conversion Tracking:

  • Complete Conversion Tracking Solution – Single source to manage all WooCommerce conversion data
  • Long-term Data Storage – Store first-party conversion data as long as needed
  • Accurate Conversion Values – Track conversion value for better ROAS optimization
  • Offline Conversion Tracking – Track offline conversions with consent mode (unique to CustomerLabs)
  • Multi-Platform Support – Send conversion data to Google Ads, Meta Ads, GA4, email platforms, WhatsApp
  • Centralized Consent Management – Manage consent mode across all platforms from one place
  • Easy WooCommerce Setup – Quick installation and configuration
  • High Event Match Quality – Achieve 95%+ EMQ score in Meta Ads conversion tracking
  • Anonymous Visitor Tracking – Activate anonymous website visitors using patented technology
  • Positive ROI – Proven to improve conversion tracking and ad performance
  • WordPress Security Compliant – Secure and compliant with WordPress best practices

How WooCommerce Conversion Tracking Works:

  • Install the CustomerLabs Conversion Tracking for WooCommerce plugin
  • Automatic WooCommerce event tracking starts immediately – track cart events, purchases, checkouts
  • Connect your conversion tracking destinations (Google Ads, Meta Ads, GA4) in CustomerLabs CDP dashboard
  • CustomerLabs sends conversion data to all connected platforms automatically
  • Zero code required – fully integrated WooCommerce conversion tracking solution!

Get started with CustomerLabs CDP for WooCommerce / WordPress today!

スクリーンショット

  • settings screen where you can control tracking

FAQ

Is CustomerLabs Conversion Tracking for WooCommerce Free?

Yes. CustomerLabs Conversion Tracking for WooCommerce is a free plugin on WordPress for your WooCommerce store. However, you would need CustomerLabs account to leverage the plugin

Is CustomerLabs WooCommerce Conversion Tracking on the server-side?

CustomerLabs offers a robust 1P domain tracking or the first-party domain that helps you set first-party cookies that stay for almost a lifetime. You can leverage it to reinforce your WooCommerce store conversion tracking efforts, and get a complete customer journey without any signal loss.

Does CustomerLabs plugin offer WooCommerce Conversion Tracking for Google Ads?

Yes. CustomerLabs free plugin offers direct and seamless integration with Google Ads, helping you with WooCommerce Conversion Tracking in Google Ads.

Does CustomerLabs plugin offer WooCommerce Conversions API for Meta Ads?

CustomerLabs plugin offers one click integration of data from your website to Meta Ads through Conversions API. The entire technology is robust that would help you mitigate signal loss to Meta Ads.

Does CustomerLabs plugin offer WooCommerce Conversion Tracking for GA4?

WooCommerce conversion tracking in GA4 is essential for marketers, and CustomerLabs offers GA4 integration for your store through Google Measurement Protocol (GMP) sending all the data on the server-side with just a few clicks.

Is the plugin secure?

Yes, version 1.9.2 includes comprehensive security enhancements including CSRF protection, secure cookie handling, enhanced access controls, and follows WordPress security best practices to protect your data.

Why is CustomerLabs the best plugin for WooCommerce stores?

CustomerLabs plugin offers one-stop solution for tracking all conversions including custom conversions for your WooCommerce stores and send the conversion tracking data across to any platform such as GA4, Google Ads, Meta Ads, LinkedIn Ads, and more, with just a few clicks! It offers consent mode v2 for Google Ads, and a centralized consent triggers for all marketing platforms from a single space. It goes beyond conversion tracking and offers synthetic event optimization. To know more, reach out to our experts and get a free 1PD OPs consultation here

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貢献者と開発者

CustomerLabs Conversion Tracking for WooCommerce はオープンソースソフトウェアです。以下の人々がこのプラグインに貢献しています。

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変更履歴

2.1.0

  • Plugin Name Update – Renamed to “CustomerLabs Conversion Tracking for WooCommerce” to comply with WordPress trademark guidelines
  • Security Fix – Enhanced $_COOKIE data sanitization with wp_unslash() and sanitize_text_field()
  • Security Fix – Improved nonce verification with proper sanitization
  • Security Fix – Added ABSPATH checks to all PHP files to prevent direct file access
  • Code Quality – Changed text domain from ‘cltracker’ to ‘customerlabs-actionrecorder’ for proper internationalization
  • Code Quality – Replaced _e() with esc_html_e() for secure output escaping
  • Code Quality – Replaced json_encode() with wp_json_encode() for WordPress standard compliance
  • Code Quality – Fixed file naming to follow WordPress coding standards (hyphens instead of dots)
  • Code Quality – Added comprehensive PHPDoc comments for all classes and functions
  • Code Quality – Improved code formatting and adherence to WordPress Coding Standards
  • Compatibility – Updated ‘Tested up to’ to WordPress 6.8
  • All WooCommerce conversion tracking features remain unchanged and fully functional

1.9.2

  • Security Enhancement – Implemented comprehensive security improvements
  • Security Enhancement – Added CSRF protection with nonce verification
  • Security Enhancement – Enhanced access controls and input validation
  • Security Enhancement – Improved cookie security with proper flags
  • Security Enhancement – Removed debug code to prevent information disclosure
  • Security Enhancement – Follows WordPress security best practices
  • Bug Fix – Improved error handling and sanitization

1.9.1

  • Bug Fix – fixed cookie set on cashed pages

1.9.0

  • Server side cookie tracking – user_id implementation

1.8.2

  • README.md updated

1.8.1

  • Javascript variable conflict on cookie update

1.8.0

  • Plugin name changed from Action Recorder -> Customerlabs CDP

1.7.0

  • Plugin tested upto latest version of WordPress-6.1.1

1.6.0

  • Handled duplicate purchase event triggers

1.5.0

  • Cookies values contains plus instead of space issue fixed

1.4.0

  • Handling ajax triggers from frontend for add_to_cart and remove_from_cart

1.3.1

  • Removed user traits from “User Signed Up” and “User Logged In” events

1.3.0

  • Fixed multiple ajax events
  • Fixed multiple events tracking on page load

1.2.1

  • Bug Fix settings update issue

1.2.0

  • Added search event tracking

1.1.0

  • woocommerce tracking

1.0.0

  • Initial release!

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